16.09.2019
2019 SPRING / SUMMER SUMMARY
We identified the lens of our last issue as “Olfactory Experience, and examined the main trends of the season under the“ Cutie Pink ”trend.
In this issue, we would like to focus more on the integration of scent with other technologies and the development of artificial intelligence through innovations. If focusing on a single topic in the trend assessment, we can summarize this season under a few headings to allow for innovations and developments in the fashion world.
First of all, NEON colors were the most prominent trend of this season with the inspiration of technology on the one hand and the revival of the retro 80s fashion. Within the framework of this trend, we have created an original essence series inspired by the high-output scents that attract the attention of young people, especially inspired by the brightness of the colors.
Leaving aside the glitter of the Neons, we focused on Floral designs, the new favorite of instagram. In these days when our lives were spent photographing on creating an instagram moment, we couldn’t forget the floral cafes. Inspired by the gourmend tastes and the elegance of flowers, we have created a range of essential oils that can be used especially for women’s personal care products.
Thirdly, inspired by the oriental scents that are still in effect in our region, we have designed a special series of hot spices room fragrances as we approach slowly in autumn.